Big wave riding is all about timing. You have to be on the right spot at the right time. “Peahi“ in Maui is one of the biggest waves in the world and only works a few days a year. Florian was lucky enough to catch a few incredible sessions, with waves up to 15 Meter.  “It’s is always special to have the chance to ride these mountains of water. It is really scary but it gives you such a rush of being alive while feeling the forces of nature first hand.”

PROJECT ASSETS
Outcome: SR, Bild Zeitung, windsurf magazine worldwide
Brand partnerships: Fiat Deutschland
Media value: 73,000€